Market Overview — 10/11/2025-10/17/2025
The beachfront and coastal real estate market along Florida’s Forgotten Coast remains steady but selective this week. Buyer activity is still strong, especially for Gulf-front and first-tier homes, where views, access, and quality command a premium. Inventory is limited in these zones, creating urgency when well-positioned properties hit the market. Meanwhile, in-town and inland homes are moving more slowly, with longer days on market and more negotiation.
Key Market Themes This Week
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Premium for rarity: Unique Gulf-front and first-tier lots continue to command prices well above average, reflecting strong buyer demand for exclusivity and direct beach access.
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Quality over size: Homes featuring modern finishes, durable construction, smart floor plans, and unobstructed Gulf views are outperforming older or less optimized properties.
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Smaller and infill properties still hold value: Even modest gulf-adjacent or canal-view homes are attracting buyers, especially when priced competitively and well-marketed.
Featured Recently Sold Properties
312 Highway 98 Mexico Beach, FL 32456 Click to View
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Specs: 4 beds / 2 baths, ~1,668 sq ft
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Sold Price: $930,000
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List / Market Notes: 262 days on market
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$/sq ft: ≈ $353 / sq ft
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Highlights: Unobstructed Gulf views and strong indoor / outdoor flow.
104 24th St, Mexico Beach, FL 32456 Click to View
- Specs: 3 beds / 3 baths, ~1,691 sq ft
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Sold Price: $585,000
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List / Market Notes: 11 days on market
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$/sq ft: ≈ $346 / sq ft
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Highlights: Gulf views with two private balconies, fully remodeled with luxury finishes, turnkey furnished, and community pool & elevator access.
431 Jubilation Dr, Port Saint Joe, FL 32456 Click to View
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Specs: 4 beds / 3.5 baths, ~2,284 sq ft
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Sold Price: $1,200,000
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List / Market Notes: 69 days on market
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$/sq ft: ≈ $525 / sq ft
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Highlights: Unobstructed Gulf views, two master suites with private balconies, luxury finishes including marble countertops and wine refrigerator, gated community with deeded beach access, in-ground pool, and clubhouse.
102 38th St # C, 32456 Unit: C Mexico Beach FL Click to View
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Specs: 2 beds / 2 baths, ~1,330 sq ft
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Sold Price: $530,000 - Full Price
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List / Market Notes: 1 Day on market
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$/sq ft: ≈ $394.74 / sq ft
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Highlights: Fully renovated 2-bed, 2-bath townhome just steps from the Gulf, featuring private balconies, community pool views, and modern finishes throughout.
Insights & Takeaways
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High-end homes are anchoring comps: The recent sales of these luxury and Gulf-front properties are setting new high benchmarks for values in their respective areas, reinforcing the strong demand for premium coastal living.
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Modern construction is a key differentiator: Buyers clearly prefer newer homes or those with recent, high-quality renovations, as these reduce maintenance concerns and offer contemporary layouts and finishes.
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Smaller gulf-adjacent homes still hold strong value: While larger, luxury estates capture attention, well-priced smaller or Gulf-adjacent homes continue to attract buyers and maintain solid market activity.
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List price vs. sold price gaps vary: Depending on property condition, upgrades, and marketing strategy, some homes are selling above list, while others see price adjustments, highlighting the importance of realistic pricing.
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Limited inventory speeds up decisions: With tight availability, buyers are often moving quickly to secure desirable homes, underscoring the need to be prepared and responsive when new listings hit the market.
What to Do Next
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Sellers: If your property has Gulf exposure, clean sightlines, modern upgrades, or a strong lot position, now is a favorable time to list. Be aggressive on presentation and narrative.
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Buyers: Be ready — have financing lined up, know your deal breakers, and move quickly when the right property appears.
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Investors / builders: Stripe the middle ground between luxury and efficient design. Quality construction and lot position will drive ROI.